HomeMy WebLinkAbout2020-10-28 SpecialHistoric Downtown Bowmanville Business Centre (BIA)
Board of Management Meeting Minutes
Wednesday October 28, 2020; 5:30pm
Virtual —Special Meeting
Present: Edgar Lucas, Chair
Laura Holmes, Secretary
Gerri Lucas, Treasurer
Justin Barry
Cathy Holmes
Carrie Hooper
Ron Hooper
Erin Kemp
Absent: n/a
Councillor Hooper requested this special meeting of the Board to focus on time -sensitive decisions
related to the upcoming holiday season.
The meeting was called to order by the Chair.
1. Business
(a) Remembrance Day
L. Holmes proposed that 'Lest We Forget' posters be distributed to businesses to place in
front windows since poppy campaign donation boxes will not be distributed due to COVID.
Two design options were presented. It was recommended that the BIA donate to the poppy
fund.
Moved by G. Lucas, seconded by J. Barry
THAT design option 1 be selected for posters to be delivered to each downtown business
THAT a donation of $500 be made to the Canadian Legion poppy fund
CARRIED
(b) Girls' Night Out
Concerns have been raised by some business owners about promotion of an event that
could draw crowds. There is also anecdotal evidence that some businesses have had line
ups recently and an event could worsen this. With Durham Region on the watch list for
returning to a modified stage 2 restriction it may be ill-advised to plan for an event that
could be cancelled anyway.
E. Kemp previously proposed a virtual event but upon further consideration believes that
this would be logistically difficult.
Girls' Night Out is officially cancelled for 2020.
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(c) Standard Holiday/Winter Decisions
Moved by L. Holmes, seconded by E. Kemp
THAT the following items be arranged, as per previous years; installation of lights and
ornaments on tree at BMO, installation of winter banners, order of large winter planters for
intersection corners, ringing of bells at St. Johns Church, booking of carollers
CARRIED
(d) Shooting Star Light Pole Decorations
The Chair states that the height needs to be adjusted by 2 feet to avoid collision with
trucks/buses. Adding length to the star would cause instability. The bracket cannot be
raised owing to shape of the light pole. The Chair was able to tap the bracket sideways on
the pole in front of Abernethy's Paint so that the star would be on an angle but not extend
too far into the roadway. This star will be a trial to determine if this is a suitable solution. If
acceptable, the brackets will need to be re -installed on an angle.
The Chair will report back.
(e) 48 Signs Design Selection
Two design options were presented. There was discussion to keep branding consistent with
event signage that the website should be displayed.
Moved by J. Barry, seconded by C. Hooper
THAT option 2 be selected with the addition of the website at the bottom
THAT the five signs be installed after Remembrance Day
CARRIED
(f) Hanging Winter Baskets
Quotes were presented by Van Belle's and The Willow Branch. Rekkers Gardens declined.
Van Belle's has supplied baskets in past years. There is a strong sentiment among some
board members that supporting a local BIA member business whenever possible should
occur. There were some concerns raised about the ambiguity of the pricing and the unclear
ability to acquire supplies in the quote presented by The Willow Branch. A suggestion was
made that both vendors be asked to provide a sample for review.
Councillor Hooper requested that the Chair and the Treasurer abstain from the vote, owing
to conflict of interest related to business arrangements with The Willow Branch
Moved by J. Barry, seconded by E. Kemp
THAT the contract be awarded to The Willow Branch on the condition they can meet a
delivery timeline of November 12 at a maximum price of $55 per basket
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THAT the baskets be installed following Remembrance Day
CARRIED
(g) 12 Days of Giveaways
Informal feedback was received from select business and all asked were supportive of the
idea of partnering on the gift card giveaway. Having engaged business partners will help
with promotion of the giveaway. Asking the business to provide an in -kind donation will
allow the BIA to redirect some funds to charitable organizations.
Moved by C. Holmes, seconded by J. Barry
THAT all businesses in the BIA be offered the option to participate in this giveaway, where
the BIA will fund 75% of the purchase of a $100 gift card from the participating business and
the business will provide the remaining 25% as an in -kind donation, up to maximum of 60
gift cards with no more than one per business
THAT the BIA will match the business in -kind donation as a donation to local charity or
charities (benefactors to be determined)
THAT the 12 Days of Giveaways will be a contest run on Facebook and Instagram from
December 1-12
THAT the contest be advertised by the BIA, participating businesses, and Clarington Tourism
and may include posters, newspaper, and radio, in addition to social media promotion
CARRIED
(h) Charitable Partnerships
Typically the BIA is able to provide support to local charities through monetary donations
from Santa photos and offering food and toy drives at Moonlight Magic. Consideration
should be given to how the BIA could partner or support these organizations this year.
(i) Alternatives to Santa Photos
Traditional Santa photos are not possible this year, so an alternative should be sought.
There was some discussion on whether a photographer should be hired or whether photos
should be self -serve this year. Consideration should be given to ensure social distancing.
Several options for displays were presented including benches, and large lighted decor
items. Concerns were raised about sanitization of benches, and value for price for several
of the items. Commissioning a holiday display was suggested. Another suggestion was
made to have a backdrop either painted or printed. These options would allow families to
take their own photos. There was also discussion about placement of the photo
scene/backdrop and whether BMO would give permission for this on their property.
The Chair asked that more information be collected and presented at the next meeting.
(j) Decor for Downtown
With the cancellation of the tree -lighting ceremony there is a desire to put extra effort into
decorating the downtown to create a drive-thru attraction. Several options for lighted
displays including 24" LED snowflakes and large archways were reviewed. Options for lit
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and unlit garlands were presented. Hiring a company to install lights on trees on King St
was suggested.
Moved by G. Lucas, seconded by J. Barry
THAT one sample 25' silver garland be ordered and be installed as a trial on the light pole in
front of SCRUB'n and feedback collected
THAT quotes for lighting install and more information/options be presented at the next
meeting as these are time -sensitive decisions
CARRIED
(k) Clarington Tourism's Holiday Shop Local Campaign
Moved by E. Kemp, seconded by C. Holmes
THAT Tourism be asked to promote the 12 Days of Giveaways as part of their campaign
CARRIED
(1) Video Conferencing Account
All free and trial offers have been exhausted so purchase of a plan is required to allow
meetings to proceed without time limitations.
Moved by G. Lucas, seconded by J. Barry
THAT the Secretary will purchase a video conferencing plan prior to the next meeting
CARRIED
2. Adjournment
Councillor Hooper expressed sincere thanks to everyone for attending this special meeting of
the Board and congratulated everyone on the amount accomplished.
Moved by C. Holmes, seconded by L. Holmes
THAT the meeting adjourn.
CARRIED
The meeting adjourned at 7:36pm.