HomeMy WebLinkAboutCOD-064-09Leading the Way
REPORT
CORPORATE SERVICES DEPARTMENT
Meeting:
Date:
Report #:
Subject:
GENERAL PURPOSE AND ADMINISTRATION COMMITTEE
November 2, 2009
COD-064-09
Holiday Train in Clarington
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File #
By-law #
Recommendations:
It is respectfully recommended that the General Purpose and Administration Committee
recommend to Council the following:
THAT Report COD-064-09 be received;
2. THAT Council approve and endorse the municipality's participation in the 2009
event within budget implication;
3. THAT Council approve and endorse that the required Road Occupancy permit be
held in the Municipality's name and insured under the general municipal policy;
and
4. THAT Ms. Ellen Cowan, a private citizen, be recognized and thanked for her
financial support and continued enthusiasm for the Holiday Train initiative.
Submitted by: -' Reviewed by:
a e Marano, H.B.Sa, C.M.O., ranklin Wu,
Director of Corporate Services ~ Chief Administrative Officer
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CORPORATION OF THE MUNICIPALITY OF CLARINGTON
40 TEMPERANCE STREET, BOWMANVILLE, ONTARIO L1C 3A6 T(905)623-3379 F (905)623-4169
REPORT NO.: COD-064-09
PAGE 2
BACKGROUND AND COMMENT
BACKGROUND
1.0 The 2009 Event:
1.1 On September 24, 2009, the Manager of Communications & Tourism received
a call from Breanne Feigal, Manager of Communications for Canadian Pacific
Railway (CPR) and the Holiday Train. She was concerned that she had
received correspondence from the Municipality indicating that should the
Holiday Train stop in Clarington/Bowmanville; CPR would be required to
complete the required Road Occupancy permit and submit the required fee.
Ms. Feigal indicated that CPR was not able to do this - as it would have an
impact to the other 129 stops that it makes across Canada and the United
States.
1.2 The Manager of Communications & Tourism then began to investigate
possible opportunities to allow the Municipality to stay involved in this event
as it benefits a sign cant number of Clarington residents who now rely on the
services of our local food banks, despite the budget for promoting the event
($4,000) being removed as a result of the August discussions regarding the
budget shortfall.
1.3 It is proposed that existing media venues -such as the Recreation & Leisure
Guide; the municipal website and Clarington's blog -could be used to
promote the event to residents of Clarington without incurring any new
expenses to the Municipality's budget.
1.4 CPR was notified that, pending Council's approval, Clarington/Bowmanville
would be an enthusiastic participant in the 2009 Holiday Train event. As a
result, CPR announced on September 30, 2009, that the Holiday Train would
stop in the Municipality of Clarington at 7:00 PM on Monday November 30,
2009 at the crossing located at the intersection of Concession and Old
Scugog Streets.
2.0 CURRENT STATUS:
2.1 As Council is aware, the Holiday Train brings awareness to the needs and
services provided by local foods banks across Canada and the United States.
During the 2 week journey, the train will stop in 1.30 communities -spanning 6
provinces and 8 states. In Clarington, 3 food banks -Clarington East Food
Bank, Salvation Army Family Services and St. Vincent de Paul Society -are
participating in this event. They have all been contacted and are aware that
the Holiday Train is preparing to stop.
REPORT NO.: COD-064-09
PAGE 3
2.2 As decided in the budget shortfall meeting held in August, there is now a fee
payment required as part of the Road Occupancy Permit Application process.
The fee is calculated as:
Operations -Staff (2); Equipment (6 hour minimum) $ 511.56
10% Administrative Charge 51.16
Subtotal $ 562.72
5% GST 28.14
TOTAL COST OF ROAD OCCUPANCY PERMIT $ 590.86
2.3 Contact was made with Ms. Ellen Cowan who had been an initiator of the first
Holiday Train stop in 2005. The intent of the contact was to enlist Ms.
Cowan's assistance to help find a sponsor to cover the cost of the of the
Road Occupancy Permit. The result; however, was that Ms. Cowan offered to
cover the expense herself. The offer has been gratefully accepted and it is
hoped that other potential sponsors will step forward to be a part of this event.
2.4 The second requirement of the Road Occupancy permit application process is
an applicant. Given that the Municipality has been the event organizer in the
past and that the event will be on a municipal street, it is respectfully
requested that the Municipality of Clarington be named as the applicant on
the Road Occupancy Permit application. The event will automatically be
covered under the municipal insurance policy if is a municipal event.
2.5 A local business has been approached and agreed anonymously to sponsor
the posters forthe Holiday Train event. There will also be a media advisory
campaign to our media partners inviting them to write about, and therefore
promote, the upcoming arrival of the Holiday Train. A communications
campaign of posters and flyers (designed by Communications & Tourism)
could be distributed to the business community for display in their respective
operations. The Communications & Tourism team has volunteered to deliver
these posters throughout the community. The participating food banks will
also be provided posters to display and promote the event.
2.6 Durham Regional Police Services has been contacted and there will be
Auxiliary Police Officers on site to assist in ensuring the public's safety prior to
the arrival of the train, during the show, and when the train departs.
3.0 SUMMARY:
3.1 The Holiday Train event has become a kick off of the Holiday Season in
Clarington. It has raised thousands of dollars and pounds of food in support of
our local food banks and the services they provide.
REPORT NO.: COD-064-09
PAGE4
3.2 With Council's support, it will ensure Clarington families who require the
services of our local food banks receive them. It will also assist the local food
banks in meeting the needs of Clarington families by providing this
opportunity for them to collect non-perishable food products and cash
donations to augment their inventory during the holiday season.