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Report To: General Government Committee
Date of Meeting: September 4, 2018
Report Number: CAO -010-18 Resolution: GG -402-18
File Number: By-law Number:
Report Subject: S W U D W H J L F L@®® f@ H S R U W
Recommendation:
1. That Report CAO -010-18 be received for information.
Municipality of Clarington
Report CAO -010-18
Report Overview
This Report summarizes the actions taken to implement the Strategic Plan 2015-2018.
1. Summary of Actions
Page 2
The Clarington Strategic Plan 2015 — 2018 was completed in the spring of 2015 through
collaboration between Council members and senior staff. The Plan set out six strategic
priorities for the Municipality and identified several actions to be implemented. This Report
summarizes the status of each of the 31 action items in the Plan.
Strategic Priority 1: Facilitate the creation of jobs, attraction of new
businesses and expansion of existing businesses.
1.1 Work with the Clarington Board of Trade to update our economic development
strategy to advance our considerable strength and competitive advantage in
nuclear energy and in agriculture.
Status: COMPLETED
In October 2016 (Report CAO -004-16), Council approved CBOT's Economic Development
Plan 2021 and entered into a 5 year service contract.
1.2 Identify, in consultation with the business community, key projects such as the
GO Train extension, improved fibre optic service and serviced land that will
encourage business retention, expansion and attraction and then collaborate with
other orders of government, businesses and community organizations to
advance these projects.
Status: ONGOING
Staff have been working closely with Metrolinx, Oshawa, Whitby and the Region to promote
the extension of GO Train service to Courtice and Bowmanville by 2024.
In May 2018, Bell announced that it will be extending its all -fibre broadband network into
Clarington. Bell has been working closely with Engineering Department staff to install the
necessary infrastructure as expeditiously as possible. The company has also been very
receptive to requests from staff to prioritize certain industrial areas (south Courtice and Lake
Road / Baseline Road, Bowmanville).
The Region's work regarding broadband is on-going (see Regional Report 32018 -INFO -55
dated April 13, 2018). CBOT and staff are actively participating in the Region's working group.
Discussions (some roundtables) amongst service providers (e.g. Bell, Rogers, FlashFibr and
Enbridge Gas), staff, CBOT and residents representing some of our hamlets (e.g. Enniskillen
and Leskard) are ongoing with regard to broadband, natural gas and geothermal energy.
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Discussions between Engineering Services and the Region continue regarding Regional
services in our industrial areas (see Engineering Services memoranda dated August 15, 2018
(re south Courtice) and August 9, 2018 (re Orono).
Staff and CBOT are helping facilitate local businesses partnering to bring Regional services to
south Courtice.
1.3 Continue with process improvements that streamline development approvals,
including approvals by other government agencies and effectively communicate
the improvements.
Status: ONGOING
The Process Enhancement Project (PEP) report was completed in September 2017 and
implementation of a majority of the recommendations (53 in total) has been initiated.
In October 2017 (Report CAO -008-17), Council approved the IT Strategic Plan which
incorporated the PEP software requirements for a land management system that will improve
workflow, electronic processing, and customer communication. This project will be the major
focus of IT systems improvement in 2018 and 2019.
The JET (Joint Economic Development Team) was established in June 2016 to expedite the
processing of significant development opportunities. The process was employed with the
Toyota Product Distribution Centre and Premium Outlet Mall proposals.
Our pre -consultation process is continually being refined to provide greater direction for
pending development applications.
Procedures have been adapted to deal with LPAT appeals.
1.4 Explore innovative approaches to Development Charges on industrial and
commercial property that balances the cost of servicing with economic gains for
the community.
Status: COMPLETED
The Development Charges By-law was updated in July 2015. The new By-law includes
industrial exemptions and small business exemptions. The Finance Department has reported
quarterly on the uptake of these exemptions. Budget allocations of $250,000 in 2017 and
$330,000 in 2018 reflect a successful uptake.
1.5 Review and implement the best option for the delivery of the tourism function.
Status: COMPLETED
Council decided in the fall of 2015 (Report COD -016-15) to enhance this service and deliver it
in-house. A dedicated Tourism Coordinator was hired in December 2015.
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A service delivery review of Clarington Tourism was completed in August 2018. The results of
the review are set out in Report CAO -012-18.
1.6 Collaborate with local organizations to enable arts and culture to make a strong
contribution, directly and indirectly, to business expansion in the community.
The genesis of this action item was Report CSD -007-14 which recommended that the subject
of arts, culture and heritage be referred to and included as part of the 2015-2018 Strategic
Plan process. In that Report, it was recognized that the Municipality plays an important role as
planner, facilitator, funder and enabler of arts, culture and heritage conservation.
Collaboration amongst Clarington Tourism, Newcastle Village and District Historical Society,
Clarington Museums, Visual Arts Centre, the Municipality (Planning and Communications) has
been occurring to develop Clarington Heritage Historic Tours in Solina, Bowmanville, Tyrone,
Newcastle, Newtonville and Orono, and on the Jury Lands. These tours have been taking
place since 2013 and each year staff try to add a new tour. The tours are used by Doors Open
when they highlight different communities. The Municipality supports Doors Open with
community grants and in-kind services from Planning, Tourism and Communications.
Main Street Revitalization funding of $110,000 from OMAFRA has been dedicated to public art
across the 4 downtowns with assistance from the Visual Arts Centre (see Report FND-007-18).
In November 2017, an application was made under the Ontario Sponsorship and Governance
Mentorship Program (supported through the Ontario Trillium Foundation). The application was
denied in part because Clarington does not have a Cultural Master Plan. In the fall of 2018,
staff will be working with a cultural development consultant, CBOT and all of the cultural
organizations identified in Report CSD -007-14 to prepare a Cultural Master Plan.
Strategic Priority 2: Demonstrate good governance and value for the tax
dollar.
2.1 Communicate widely, frequently and through various channels how good
governance and value for the Clarington tax dollar are being provided.
Status: ONGOING
In 2015, Clarington launched a new, fully accessible website.
The Communications Division is utilizing a new online engagement tool called Engage
Clarington that allows the Municipality to obtain feedback from residents on a variety of issues.
It has been used to help inform (a) the 2018 budget process; (b) issues in the rural community;
(c) the development of the Courtice Youth Centre; and (d) the Orono Economic Development
Strategy.
Communications continues to enhance education and information on budget -related issues. A
comprehensive budget explainer is on the website, and is updated annually to reflect any
changes. Also added in 2017 was a video entitled "Budget Planning: A Guide to Clarington's
Budget Process". In the fall of 2017, Communications worked closely with the Finance
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Department to develop a Budget Planning tool and the Engage Clarington online platform
(discussed above) to solicit feedback from residents on service priorities.
A formalized communications process is in place, with Clarington actively pushing out news
and stories through structured press releases. From August 1, 2017 to July, 2018, Clarington
issued 41 press releases that resulted in approximately 64 news stories in local print, television
and radio.
Clerk's and Communications staff have developed a robust, comprehensive multi -channel
2018 Municipal Elections Communications Campaign Plan.
Our social media engagement has grown exponentially. As compared to 2014 when the
Communications Division was restructured, Facebook exposure has increased as follows:
Impressions 527%; Engagements 287%; Clicks 312%; Fans 163%; and Posts 18%. The
same growth has been experienced with Twitter: Engagement 386%; Clicks 258%; Followers
86% (with potential reach of 72,000 residents); and Tweets 40%.
2.2 Investigate putting in place an ongoing evaluation process in which specific
services are identified and systematically reviewed to determine the most
effective and efficient way to provide them.
Status: COMPLETED
Council decided in March 2017 (Report CAO -002-17) to adopt an evaluation process based on
best practices. Under that approved process, the Audit Committee select services for review.
To date, Animal Services (Report CAO -001-17) and Tourism Services (Report CAO -012-18)
have been reviewed. In the fall of 2018, it is anticipated that some of the services within the
Operations Department will be reviewed. Funds may also be used to explore a service
enhancement in Community Services (sponsorship/naming rights).
2.3 Review opportunities for joint capital and/or operations with School Boards,
Regional Government and other public agencies.
Status: ONGOING
Incremental gains to date include a partnership with Oshawa Clarington Association for
Community Living for the repurposing of the Baseline Community Centre, cooperative
purchasing with the Region of Durham and other Durham local municipalities, partnering with
Courtice High School in response to flooding in 2017, and partnering with GRCA in the
redevelopment of naturalization areas in Soper Creek Park.
The Municipal Law Enforcement Division works with DRPS and school board representatives
to address safety concerns associated with illegal parking/stopping in and around schools.
Staff across all Departments continue to work with various community groups to ensure that
our community events are safe while minimizing impacts on area residents. The list of
community events is long and growing.
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In 2017, Council passed a resolution (C-333-18) encouraging our school boards to schedule
Voting Day (October 22, 2018) as a PA day. The Clerk made a delegation to the Kawartha
Pine Ridge District School Board in support of the resolution. The Board denied the request.
Despite this disappointing decision, staff continue to work with the school boards to facilitate a
smooth election.
Strategic Priority 3: Manage growth to maintain our "small town" feel.
3.1 Provide for walkable mixed-use neighbourhoods and encourage a "small town"
feel in the Official Plan and neighbourhood plans.
Status: ONGOING
The new Clarington Official Plan (adopted November 1, 2016 and approved by the Region in
June 2017) contains several policies on walkable communities.
The Green Clarington: Green Development Framework and Implementation Plan was
approved by Council in December 2015 (Report PSD -060-15). It established standards and
walkability criteria for new neighbourhoods.
To date, a total of 7 secondary plan studies or updates have been commenced, all of which
place an emphasis on walkable communities.
The Clarington Transportation Master Plan (CMTP) was adopted by Council in December
2016. One of the main objectives of the CMTP was improving vehicular movement. However
the CMTP also focused getting away from the use of the automobile and addressed
improvements relating to all modes of transportation including cycling and walking. The
creation of an Active Transportation and Safe Roads Committee empowers the committee
members to work with the Municipality and our residents to create or retrofit neighbourhoods
by improving walking and cycling infrastructure that provides viable alternatives to the
automobile. Encouraging walking and cycling through facilitation provides recreational and
commuter based opportunities for our residents and shapes the neighbourhoods acting as a
catalyst to promote residents interacting with each other while using our sidewalks and trails
and creating a small town feel.
3.2 Support a variety of affordable mixed housing types and community design
attributes that support our residents at every stage of life and across all abilities.
Status: ONGOING
Council has supported higher density housing projects through planning approvals. Since
2015, over 2000 higher density housing units have received zoning approval. In June 2018
(Report PSD -050-18), lands in Courtice Main Street corridor were pre -zoned for approximately
2000 medium and higher density housing. Staff assisted (a) North View Holdings Inc. and
Durham Region in a successful bid for 75 supportive housing units in Bowmanville; and (b)
Parkview Lodge and Durham Region with 91 supportive housing units in Newcastle Village.
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In July 2015, Council approved Development Charges exemptions for residential and mixed
use buildings.
In November 2016 (Report PSD -062-16), Council approved Courtice CIP/Development
Charges incentives for affordable housing in the Courtice Corridor.
Staff are actively participating on the Implementation Team for the Region's Affordable &
Seniors' Housing Task Force.
In July 2018, Council formally established the Clarington Task Force on Affordable Housing.
3.3 Investigate, with the Clarington Board of Trade, the interest of each BIA in
additional downtown revitalization programs.
Status: ONGOING
CBOT completed its final report on the BR+E Main Street Survey and presented findings to
representatives from all BIAs in the study area in January 2017. The 13 action items in that
report, several of which relate to revitalization, are being undertaken by CBOT.
Following a review of the Bowmanville, Orono and Newcastle Community Improvement Plans
(CIPs), they were amended in January 2018 (Report PSD -006-18) to introduce new
accessibility grants and renew the grant programs.
Over this term of Council (2015 — 2018), CIP grant funding of $438,000 has been budgeted
and partially distributed.
The Orono Economic Development Strategy commenced in June 2018 with funding from the
Rural Economic Development Program and the Orono BIA.
An outdoor patio project was initiated in May 2017 through Report PSD -033-17 and approved
in January 2018 through Report PSD -006-18.
Funding for public art was received in 2018 under the Main Street Revitalization Program.
3.4 Reinforce our "small town" feel through tourism initiatives that showcase our
agriculture and small town attributes.
Status: ONGOING
Staff assisted in the development of Historic Tours with tour brochures for: Tyrone, Solina,
Bowmanville, Orono, Newcastle, Newtonville, and the Jury Lands (see comments under Item
1.6 above).
Staff worked closely with Doors Open Clarington to promote events in Orono and Leskard
Area (2015), Newcastle Village (2016), Kendal and Oak Ridges Moraine Area (2017), and
Newtonville and Port Granby Area (2018).
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In 2018, Tourism launched its brand new Tourism video which showcased local attractions,
restaurants, festivals and rural areas. In late 2018, around harvest season, Tourism staff will
film an agriculture -focused video including farm to table promotion. In August 2018, Tourism
began have a monthly column in durhamregion.com promoting local tourism.
Tourism launched a new Instagram Stories video series that is included on Facebook. The
series showcases local businesses, restaurants and attractions. One of the first videos focused
on the Newtonville General Store and resulted in 2,600 views and the store owners reported
that people travelling from Europe who saw the video, stopped in to order food and explore the
store.
Social media campaigns which reinforce "small town" feel include:
• #WhereinClarington, showcasing Clarington attractions and local spots. Tourism posts
a photo of an attraction or business in Clarington and asks followers to respond and
guess where it is.
• #HometownClarington, this campaign showcases local history by posting fun facts and
historical photos.
• #TakeABiteTueday. Clarington Tourism is also "spotlighting" different businesses
throughout the Municipality to draw attention to their unique products.
• #NowandThensday with Clarington Museums highlighting Clarington's history.
In July 2018, Tourism launched its Sweet Summer Trail experience, an initiative that received
coverage on durhamregion.com. The self -guided tour encourages visitors to explore 20 fun
locations and attractions across Clarington.
Tourism is working on way -finding signage to get people to our towns and local farms and
businesses. It continues to participate at and promote special events that draw attention to
Clarington and all of its agriculture and small town attributes.
3.5 Educate and promote how growth needs to be managed to maintain and sustain
our "small town" feel.
Status: ONGOING
Public meetings that were held to inform the new Clarington Official Plan addressed the growth
management strategy regarding infill and intensification.
A Provincial Open House was held in Newcastle in May 2015 respecting the Four Plan
Review. Growth and preservation strategies were discussed at the Open House.
Public Information Centres and Community Engagement on all Secondary Plans are
addressing growth issues.
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Communications is working with Planning Services on key educational pieces to inform
residents about growth and development and how we are protecting our "small town" feel.
3.6 Advocate to the Provincial and Regional governments the need to reflect the
significance of this Clarington priority in updates to the Growth Plan for the
Greater Horseshoe, the Greenbelt Plan and the Oak Ridges Moraine Conservation
Plan.
Status: ONGOING
Council approved the following reports that set out Clarington's position on these issues: PSD -
026 -15 (May 4, 2015); PSD -031-15 (May 25, 2015); PSD -059-16 (October 24, 2016) and PSD -
055 -17 (June 26, 2017).
Discussions are on-going with the Region and advocacy continues with the Province regarding
Greenbelt boundaries including a meeting with the Minister of Municipal Affairs in March 2017.
Strategic Priority 4: Enable safe, efficient traffic flow and active
transportation.
4.1 Determine transportation projects, including active transportation projects, to be
given priority through the completion of Clarington's Transportation Master Plan
and implement the decisions.
Status: ONGOING
The Clarington Transportation Master Plan (CTMP) was completed and approved by Council
in December 2016. The objective of the Plan was to identify challenges and make
improvements to the transportation network to accommodate existing growth and anticipated
growth through to 2031. The key initiatives identified in the CTMP include addressing
east/west continuity and north/south congestion (related to capacity constraints) on our
collector and arterial road networks, as well as enhancing interchange accessibility to Highway
401. Active transportation and its integration into our road, sidewalk and trail systems form
another key initiative. A 10 year Capital Transportation Improvement Plan was also prepared
and is based on the findings of the CMTP. It incorporates improvements to all key initiatives
listed in the Plan. The Plan's projects are integrated into our annual capital budget and four
year forecast.
4.2 Refine and update the Asset Management plan to efficiently manage and prioritize
maintenance of roads, bridges and sidewalks and expand to a comprehensive
plan incorporating all municipal assets.
Status: ONGOING
The Comprehensive Asset Management Plan (AMP) was completed and received by Council
in September 2017. On December 13, 2017, the Province approved a new regulation that took
effect January 1, 2018. This was anticipated when Council received the AMP. By July 1,
2019, all municipalities must have a finalized initial strategic asset management policy that
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includes 12 required components. Staff will be reporting to Council in the first half of 2019 to
comply with this requirement.
4.3 Create a dedicated rural road levy to address our rural road infrastructure deficit
Status: ONGOING
Council approved a 0.63% dedicated rural road levy in 2016, a 0.50% dedicated rural road levy
in 2017, and a 0.56% dedicated rural road levy increase in 2018. Overall, Council approved a
1.78% levy increase dedicated to infrastructure in 2018.
4.4 Work with and influence the Ministry of Transportation to address community
concerns with their services, including but not limited to, improvements to Hwy
401 interchanges, Hwy 407 extension and Extension of GO Train Service to
Courtice and Bowmanville
Status: ONGOING
HWY 401 Interchanges
Interchange improvements on the 401 have been a high priority and the CMTP has identified
needs relating to these interchanges. Residential growth in north Bowmanville has stressed
these challenges. As a result of the potential development of an outlet mall at Waverley Road
and Baseline Road, an opportunity arose for a cost effective transportation solution to improve
the Waverley Road interchange though a partnership with MTO, the Region and SmartREIT.
During the negotiations, staff advised MTO that the Waverley Road interchange was
Clarington's highest priority, since this opportunity could realize short term, cost effective
interchange improvements.
Unfortunately, market pressures and unexpected additional construction costs resulted in the
SmartREIT development not advancing, which further resulted in a lost opportunity for our 401
interchange improvement project. However, much of the information relating to the proposed of
the improvements to the Waverley Road interchange can be used to advance this project in
the future. Since our focus with MTO in terms of Municipal priorities was on the Waverley Road
interchange, little was advanced on our other interchange priorities such as Liberty Street and
Lambs Road/Bennett Road.
This fall, staff will be meeting with MTO officials to focus on the Liberty Street and Lambs
Road/Bennett Road interchanges. The objective will be to develop an understanding of the
municipal benefits of these interchanges and other interchanges, and strategize on how to
collectively advance them.
HWY 407 Extension
The 407 project is entering its final stages with construction of the 401 mainline to Highway
35/115 and Highway 418, West Link connection with the 401. MTO and Blackbird have been
actively addressing the challenges of the timely construction of the 407. They have also been
addressing the impacts of the construction to our residents (e.g. significant traffic detours).
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While the challenges have been numerous, the project is advancing and the completion is on
schedule for 2019.
Extension of GO Train Services
Clarington received a commitment for GO Train service extension into Courtice and
Bowmanville from the previous provincial government. In conversation with local MPP Lindsay
Park, we have been advised that all Durham Region MPPs have confirmed their support for
the project as has the Honourable John Yakabuski, Minister of Transportation.
Council authorized the acquisition of lands for the Courtice GO Rail Station (the agreement
was assigned to Metrolinx and then completed). Construction of a Kiss and Ride on the site
has commenced.
Staff have been working closely with Metrolinx, Oshawa, Whitby and the Region to implement
the extension by 2024.
Planning Services undertook the preparation of Transportation Hub Design Study in the spring
of 2017 to influence the EA Update for GO Rail and to provide input for secondary planning.
Strategic Priority 5: Promote residential engagement in our community.
5.1 Leverage technology to effectively communicate to residents the range of
community organizations in Clarington and their events and activities.
Status: ONGOING
From funding opportunities to new legislation, much information becomes available from many
different sources that is applicable to our community organizations offering programs and
services to our residents. Community Services continues to share information through
Clarington Community Connections, a quarterly newsletter that serves to streamline
information sharing and helps the Municipality to better connect with our community groups
and organizations. This communication tool currently has 235 subscribers and it is growing.
Staff continue to partner with our local organizations and not -for -profits by posting their events
and programs on our in-house electronic displays and bulletin boards within our facilities. As
well, staff actively promote the use of online event calendars to share information about their
activities and events. The Municipal website also provides links to various community
organizations that provide services in Clarington.
Communications leverages technology and live abilities through Facebook and Instagram, as
well as Twitter periscope, to create videos as a tool to inform, promote and educate. The
Division also engages bloggers and influencers to share local community events and activities
and works with local media to obtain coverage and promotion.
5.2 Actively promote volunteerism, including helping Clarington residents interested
in volunteering to be matched with organizations needing volunteers through
such services as United Way's volunteer registry.
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Status: ONGOING
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This fall (soft launch and testing Sept. 2018, full launch November. 2018), Community Services
will be introducing the Municipality's online volunteer matching program. The program will be
searchable by interest, organization or date for volunteers to seek out opportunities in our
community. Upon request, organization representatives will receive a log -in that provides them
access to post volunteer opportunities. Volunteers will be able to identify their area of interest
and submit their application to the agency completing the connection.
A volunteer resource manual "Guide for Successful Groups" is being compiled and will be
shared with our not-for-profit community this November. The manual is designed to be a
resource for those looking to become involved with a not-for-profit as well as those currently
involved to help guide their work. Information will include topics such as board roles and
responsibilities, record keeping, volunteer recruitment and retention, planning for special
events and many more. The manual will be available on our website so individuals can
download the document or any section(s) they are interested in.
In 2017 (Report OPD -001-17), Council endorsed the operation policy for the maintenance of
volunteer -based outdoor skating rinks. The policy helps clarify how residents can become
engaged in their community. Two rinks were approved in Tyrone and Courtice in January
2018.
5.3 Assess the needs for training in leadership, governance, volunteer retention and
recruitment for community organizations and jointly develop a means to address
these needs
Status: ONGOING
In 2016, the first Community Connections Networking Event was organized by Community
Services and held with a goal to bring representatives of local organizations together, find
opportunities for collaboration, share information and make connections. Nineteen
representatives from 17 local organizations participated in this event and 100% of those who
responded to a post event survey felt they would follow up with one or more individuals they
connected with that evening. This event will be offered again in the fall of 2018.
Community Service has offered, and continues to offer, annual training and development
workshops to our volunteer community on various topics including:
x Accounting 101 for Not -for -Profits
x Best Practices for Volunteer Engagement
x Building Blocks to Strategic Planning
x Board Development — Steps to building a better board
x Creating Persuasive Funding Proposals
x Introduction to Mental Health and First Aid
x Smart Serve
x Social Media Overview — Getting a grasp of the basics
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Community Services is currently developing a Municipal Community Group Affiliation Program.
This initiative is intended to provide affiliation benefits to our local organizations and could
include incentives such as preferred access to our community guide, links to the Municipal
website, and access to Municipal message boards to name a few. The target date to launch
this new initiative is the fall of 2019.
The Operations Department has prepared manuals for the hall board volunteers that are
operating within our municipal buildings. The Department also offers ongoing training relating
to current and emerging issues in the buildings. The Clerks Department has participated in
these training sessions to provide advice relating to meetings, records management and the
impacts of the Election Sign By-law.
The Clerks Department has successfully run several volunteer recognition events. In 2017,
245 volunteers were recognized. In 2019, responsibility for these events will shift over to the
CAO's Office and the Mayor's Office.
5.4 Support and enhance youth and older adult services
Status: ONGOING
Community Services currently provides for the ongoing delivery and enhancement of the
Municipality's recreation programming portfolio, particularly as it pertains to youth and older
adults. Municipally -operated Older Adults services and programming was established in 2016
and has quickly become an integral part of the Department's program delivery showing steady
growth since that time.
Recently, Council has approved a partnership scenario with the John Howard Society
establishing two (Courtice and Newcastle) new Youth Centres. Plans are well underway for the
opening of the Courtice location this September at which point we will turn our attention to the
Newcastle site scheduled to open this December.
In addition to the Youth and Older Adult Centres, the recreation, fitness and aquatic portfolios
continue to offer a variety of state-of-the-art programming opportunities for our community
members positioning the Municipality to continue to support and enhance recreation services.
5.5 Pursue the "Youth Friendly" community designation and enable our community's
youth to contribute to the community's zest and future
Status: ONGOING
As previously indicated, staff have reviewed the application process for the Youth Friendly
designation and are recommending that an application for this designation be deferred at this
time, and that staff resources be dedicated to continue to expand youth opportunities and
services to our community.
It is noteworthy to identify that Council has recently appointed two youth representatives to the
Municipality's Diversity Committee which aligns well with this action item, enabling our youth to
become more involved in contributing to the zest and future of Clarington.
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5.6 Enhance Council and corporate communications.
Council received survey results from (a) a pollster's random sample of residents on their
satisfaction with municipal services and (b) a municipally administered survey on customer
service experience in a memorandum from the CAO dated December 6, 2016.
In 2017 an internal customer survey was conducted. A cross -departmental team developed
and administered the survey. It assessed the quality, timeliness and knowledge of the internal
customer service across all Departments. The results were used by individual Departments to
make service improvements.
Communications works with all Departments supporting needs and creating communications
plans on Council initiatives. Communications will launch, in late 2018, a Council Highlights
newsletter that will include key Council decisions. It will be available online and through social
media.
In 2017, Communications launched the "The Reel Clarington" video initiative. It includes
behind the scenes live videos explaining municipal services and initiatives.
Internally, Communications produces a monthly newsletter called "Clarington Connected" to
engage and inform staff about key events and initiatives.
Many other communication improvements initiated by the Communications Division have been
identified under action items 2.1, 3.5 and 5.1 in this Report.
Planning Services continues to distribute its Planning E -Update every three weeks, which is
distributed to 330 people.
Other communications -related initiatives have included improved format (easier access and
easier readability) for Council and Standing Committee Agendas/ Minutes, an improved
complaint page on the website, and a Transparency and Accountability page on the website.
A future task to be undertaken is the development of formal policies on community
engagement.
Strategic Priority 6: Enhance access to our unique natural environment.
6.1 Adopt updated natural heritage preservation policies in the Official Plan.
Status: COMPLETED
Updated natural heritage policies were included in updated Official Plan adopted by Council on
November 1, 2016 and approved by the Region in June 2017.
6.2 Collaborate with community organizations and other stakeholders and partners
wishing to advance this priority through events.
Status: ONGOING
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Tourism is working with Durham Region Tourism and Central Counties Tourism, the
provincially funded regional organization, to promote our trails, waterfront, parks and camping
grounds. Tourism develops packages and experiences for visitors, works actively on a cycle
tourism piece, and cooperates/coordinates with local organizations on promotion.
In fall of 2018, Tourism will launch an initiative promoting Clarington's apple harvest and local
farms called "The Great Apple Adventure".
All promotion occurs through the website and social media as well as paid advertising. In 2018,
Ganaraska Forest Centre "took over" our Clarington Tourism Instagram to promote their
outdoors activities. Tourism features many of Clarington's outdoor attributes.
6.3 Integrate the promotion of our unique natural environment into tourism
initiatives.
Status: ONGOING
Tourism continues to work with Central Counties RT06 on a regional trails strategy and local
sub -strategy to highlight Clarington's trails.
The Clarington Tourism website and Visitor's Guide both promote the natural environment by
creating traveller -based experiences targeted to certain types of tourists including adventure
seekers, anglers, families, cyclists and more. Each experience is targeted and includes
suggestions and activities that will appeal to that type of traveller.
Clarington's new column in the local Metroland newspaper highlights experiences and
encourages residents and visitors to take in our natural environment.
Tourism creates Vlogs, or video blogs, around the Municipality that highlight local attractions
and nature.
Ongoing social media promotion and messaging highlight local trails, the waterfront and
opportunities to explore Clarington's natural assets.
6.4 Continue the development of parkland along the waterfront.
Status: ONGOING
An updated Land Acquisition Strategy was approved by Council September 2017.
The following lands have been acquired: 30 ha in Courtice (former Durham Radio site); 8.5 ha
in Graham Creek Valley; 0.5 ha on Newcastle waterfront; and two properties on the
Bowmanville waterfront.
Bond Head Waterfront Park construction was completed in July 2017.
The waterfront park that the Municipality will be receiving as part of the Port Darlington
development will include over 1 km of waterfront (along the top of a bluff). The developer will
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Resort CAO -010-18
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be building a new section of waterfront trail through this park as well as several seating areas
with benches, bike racks and shade structures.
6.5 Prioritize and build additional trails including trails to connect our community to
the waterfront.
Status: ONGOING
A long-term trails concept plan has been identified in the new Official Plan (Policies 18.4 and
Map K).
The Clarington 10 year Capital Trail Plan forms the basis of trail projects included and
implemented through the annual Capital Budget and Forecast. The Plan will be reviewed and
amended annually to incorporate input from the public, the Active Transportation and Safe
Roads Committee, staff and Council.
During the term of this Strategic Plan, the following projects have been completed or
construction has started:
x Farewell Creek Phase 1: 580 metres
x Farwell Creek Phase 2: 1,250 metres
x Soper Creek Trail: 1,700 metres
x Bowmanville Valley Trail Extension, provides a safe connection to the waterfront trail
under the 401 and railway : 600 metres
x Waterfront Trail Paving (Waverly Rd to West Beach Rd): 1,250 metres
x Waterfront Trail (Cobbledick Rd to Service Rd): 1,200 metres
x Northglen East Trail: 500 metres
x Waterfront Trail (Port Darlington): 1,500 metres
x Timber Trails Trail: 1,400 metres
Total Trails 9,730 metres
Funding programs become available from time to time and are generally promoted by different
levels of government or specific organizations, such as trail or bike enthusiasts. These
programs allow the Municipality to partner with other organizations with similar interests and
provide a cost effective opportunity to expand our trail network. The Municipality was recently
successful in securing funding under the Ontario Municipal Commuter Cycling Program in the
amount of $313,899.53 for the construction of a multi-purpose trail on Bloor Street from
Townline Road to Prestonvale Road and the construction of the Farewell Creek Trail Phase 2.
6.6 Investigate putting in place a Trails Council or similar body as a means of
community engagement on promotion, location and maintenance of trails.
In 2018, the Clarington Active Transportation and Safe Roads Committee was formed. This
Committee will be instrumental in reviewing new ideas and providing input to the annual
updating of the 10 year Capital Trails Plan, development of standards, setting priorities and the
Annual Capital Budget and Forecast for trail construction and maintenance. A key focus of the
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Report CAO -010-18
Committee is cycling and the improvement and integration of accessibility and connectivity
between trails, multi-purpose trails, sidewalks and bike lanes. Every year, the Municipality
expands the on -road bike painting program which provides recreational and commuter based
opportunities to destinations including Car Pooling lots. During the term of this Strategic Plan,
the Municipality has added approximately 59 kilometers of various types of bike lanes
throughout Clarington. Listed below is a summary of the different bike lane types and their
corresponding lengths.
x Reserved Bike Lanes: 23.8 kilometres
x Rural Paved Shoulders: 10.7 kilometres
x Urban Paved Shoulders: 13.8 kilometres
x Shared Lanes: 10.7 kilometres
Total: 59.0 kilometres
2. Conclusion
The 2015 — 2018 Strategic Plan is in its final year of implementation. The bulk of the action
items identified in the Plan have either been completed or have been initiated and built into the
base of our service delivery. This is a significant accomplishment as the actions in the
Strategic Plan were largely over and above the ongoing operations of the Municipality in
serving our residents, businesses and visitors.
Submitted by:
Andrew C. Allison, B. Comm, LL.B,
CAO
Staff Contact: Andrew Allison, CAO, aallison@clarington.net
There are no interested parties to be notified of Council's decision.